
Protocols that build capability
Protocols that become habits. Each one backed by research, packaged with expert guidance, designed for men who build.
Systematic protocols grounded in peer-reviewed research on male biology, stress response, and long-term capability.
Research-backed methodology
Expert session
Structured implementation timeline
Progress tracking
A CLAIM'N protocol is a structured method built on research. Not an article to read or a video to watch. A systematic approach designed for implementation.
The protocol is the tool. The habit is the result.
The Framework provides the architecture. The Toolkit provides the protocols that make it real. Each one designed for implementation.
Protocols
Across five pillars
Research-Backed
Peer-reviewed studies, not trends
Life Pillars
Integrated, not fragmented
Fifty evidence-based protocols across five pillars. Each one research-backed, expert-guided, built for real implementation.
Physical Performance
One week of 5-hour sleep reduces testosterone by 10-15%, equivalent to 10-15 years of aging. The majority of daily testosterone release occurs during sleep, making sleep optimization a key factor in hormonal health. This protocol is designed to improve sleep quality and duration for optimal testosterone production.
15% Testosterone Drop
What's included:
Physical Performance
Cold water immersion (CWI) at 10-15°C for 10-15 minutes post-exercise can significantly reduce muscle soreness. Machado et al. (2016) found CWI superior to passive recovery for both immediate and delayed muscle soreness. This protocol outlines how to strategically implement CWI for optimal recovery.
MD = 0.315
What's included:
Physical Performance
Pre-workout protein and carbohydrates can improve endurance performance. Post-workout, consuming 20-40g of protein every 3-4 hours optimizes muscle protein synthesis. For rapid glycogen restoration, aim for 1.2 g/kg/h of high-GI carbohydrates.
1.2 g/kg/h
What's included:
Mental Edge
Men who channel stress into action show 45% better stress recovery than those who suppress it (Machin, 2021). This protocol leverages the male fight-flight-fix response to convert acute stress into a cognitive and performance advantage. Learn to harness stress for peak performance.
43% Improved Regulation
What's included:
Emotional & Mental
HRV biofeedback training produces large effect sizes (g=0.81-0.83) for stress and anxiety reduction. Seven weeks of structured practice builds measurable parasympathetic control. Not stress elimination. Stress regulation.
g=0.81 Effect Size
What's included:
Mental Edge
HRV biofeedback training can produce large reductions in stress and anxiety, with effect sizes of g=0.81-0.83. Goessl, Curtiss, & Hofmann (2017) found that resonance frequency breathing at 4.5-6.5 breaths/minute stimulates respiratory sinus arrhythmia and baroreflex, leading to improved autonomic function. This protocol helps you leverage this technique for enhanced emotional regulation.
83% Anxiety Reduction
What's included:
Connection & Leadership
Gottman research shows couples who "turn toward" each other's bids for connection have 86% likelihood of staying together. Those who "turn away" — 33%. This protocol trains the capacity to notice, respond and repair.
86% Relationship Prediction
What's included:
Physical Performance
After 30, your body loses muscle mass every decade. Strength declines 2-3x faster than mass. This protocol reverses the trajectory through periodized training, HRV-guided recovery and supercompensation — the science of rebuilding stronger than baseline.
3-8% Muscle Loss Per Decade
What's included:
Mental Edge
Men with higher cortisol at test time made fewer executive function errors, according to McCormick et al. (2007). This protocol leverages the male stress response for improved decision-making in high-stakes situations. Learn to channel stress into action and enhance cognitive performance under pressure.
43% Improved Regulation
What's included:
Connection & Leadership
The ability to identify, understand and regulate emotions while the stakes are high. The Crucial Conversations method improves outcomes in high-stakes dialogue by 70%. This protocol trains real-time emotional labeling, cognitive reappraisal and repair.
70% Better Outcomes
What's included:
Physical Performance
One week of restricted sleep (5 hours) reduces testosterone 10-15% — equivalent to 10-15 years of aging. This checklist covers every research-validated lever you can pull without TRT. Sleep first. Everything else follows.
10-15% Recovery Available
What's included:
Foundation Protocols
Values-career alignment predicts 40% higher job satisfaction. This protocol provides a 5-step values clarification process with measurable outcomes. Weekly values audits increase decision confidence and overall life satisfaction.
40% Higher Satisfaction
What's included:
Foundation Protocols
Purpose in life is associated with a 15% lower risk of death from all causes. Purpose-driven men also show reduced cognitive decline and enhanced life satisfaction. This protocol helps you define and integrate your core purpose.
15% Lower Mortality
What's included:
Foundation Protocols
Specific, challenging goals increase performance by 11-25%, according to Locke and Latham (2019). This protocol helps you intentionally design your life across key domains, aligning your actions with your core values and fostering self-determination.
25% Performance Boost
What's included:
Leadership Systems
Structured conversations improve outcomes by 70%, according to Patterson et al. (2012). This protocol provides a framework for navigating high-stakes dialogues with confidence and achieving better relationship satisfaction. Learn the STATE method for effective communication.
70% Improved Outcomes
What's included:
Leadership Systems
Men with strong male friendships show 23% lower cortisol, indicating reduced stress. This protocol leverages activity-based bonding and structured competition to cultivate deeper connections and combat social isolation. It's designed to build resilience and enhance overall well-being through strengthened male bonds.
23% Lower Cortisol
What's included:
Leadership Systems
Ethical influence principles improve team engagement by 45% (Cialdini & Goldstein, 2004). Since 80% of opportunities arise from relationships, this protocol focuses on building and leveraging your network with integrity. Apply proven persuasion techniques to foster stronger connections and unlock new possibilities.
45% Better Engagement
What's included:
Peak Performance
Flow states can yield 200-500% productivity gains. This protocol engineers flow by optimizing challenge-skill balance and cultivating autotelic traits. It focuses on creating environments and habits that promote deep concentration and intrinsic motivation.
500% Productivity Gains
What's included:
Peak Performance
Elite violinists average 10,000 hours of deliberate practice by age 20, but that's not mastery. International piano competition winners require approximately 25,000 hours. This protocol helps you structure practice beyond your comfort zone with immediate feedback for accelerated skill acquisition.
1% Performance Difference
What's included:
Peak Performance
Heavy resistance training can increase testosterone by approximately 21.6% post-workout, with elevated levels persisting up to 48 hours. Performance periodization leverages supercompensation, where exercise-induced fatigue followed by recovery produces adaptation above baseline. This protocol guides you through accumulation, intensification, realization, and recovery phases to maximize physical performance.
21.6% Testosterone Boost
What's included:
Brotherhood members get access to all 50+ protocols, plus community support and monthly calls.
The architecture underneath everything else. Values, purpose, strategic life design.
Pressure into performance. Stress into fuel. Clarity under chaos.
The body as foundation. Sleep, nutrition, recovery that sustains decades.
Relationships that shape you. Conversations that matter. Networks that multiply.
Flow states on demand. Deliberate practice. Sustained excellence.
Beyond the 20 core protocols, the full library includes 30+ additional protocols — available exclusively to CLAIM'N Brotherhood members.
Select the protocol that matches your current priority across the five pillars.
Follow the structured protocol with expert support. The system does the heavy lifting.
Measure progress. Refine. Add the next protocol. Habits compound.
Start with any protocol, including expert guidance. Or join Brotherhood for access to all 50+ protocols and the community that makes them hold.
Brotherhood members get every protocol, plus the community that makes them hold.